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OVERVIEW BY Singh Ahluwalia

SINGH AHLUWALIA
vice president, truck tire sales
Death? Taxes? Irregular wear? At Bridgestone, we don’t believe irregular wear is inevitable. We work hard, building truck tires with features designed to fight irregular wear, for long, useful tread life for you.

And yet, we recognize that we can’t do it all. How you select and maintain your tires, how you align your vehicles, whether you rotate tires, how you track their performance – all of these factors play important roles in preventing
irregular wear.

In one of the first issues of Real Answers, our quarterly tire topic magazine, we asked what you wanted to read about. Your overwhelming answer was “preventing irregular wear.”

We responded with our series “BY POPULAR Demand,” in which we presented 11 articles on the subject of what causes irregular wear, and how to prevent it.

This special edition of Real Answers collects those articles into a single volume, and includes two additional articles –
on the importance of maintaining correct inflation pressure, one of the simplest and least expensive things you can do to extend the life of your tires and improve their retreadability.

In our view, irregular wear is not inevitable. We hope this publication will give you some of the tools you need to prove that to yourself.
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