The eye-catching tractor-trailer is specially designed to entertain and educate owner-operators and maintenance professionals on engine lubricants and tires. The Road Show visits trade shows, truckstops, dealerships and retail stores.

Inside the air-conditioned 53-foot trailer, visitors can sit in a comfortable 24-speaker surround-sound theater to watch an action-packed video, play truck video games and examine an engine cutaway.

Outside, under the large tent, visitors can dig their fingers into the treads of the Bridgestone R287, Bridgestone M726 EL, Firestone FS590 PLUS and Firestone FD690 PLUS radials.

The Road Show will visit about 80 truckstops, dealers and truck shows through November, including the Walcott Truckers Jamboree in Walcott, Iowa, the Great American Trucking Show in Dallas, Texas and the Specialty Equipment Market Association Show in Las Vegas, Nevada.

About Bridgestone Firestone North American Tire, LLC:
Nashville-based Bridgestone Firestone North American Tire, LLC (BFNT) is a subsidiary of Bridgestone Americas Holding, Inc., whose parent company, Bridgestone Corporation, is the world’s largest tire and rubber company. BFNT develops, manufactures and markets Bridgestone, Firestone, Dayton and associate and private brand tires. The company is focused on wholesale and original equipment markets, supplying passenger, light truck, commercial vehicle, off-road, motorcycle, agricultural and other tires to its customers in North America.

–END–