We sometimes forget that the difference
between winning and losing can be very,
very small. Countless golf tournaments are
won by just a single stroke. That’s
usually far less than one percent.
Races are so close that we need sophisticated
electronic timers to learn who won. Horses
win, not by a furlong or even a length,
but by a nose, in a photo finish.
What we’re saying is that many times,
the secret of success isn’t some big
thing.
Many times, it’s a small thing, something
perhaps that a competitor never even thought
to do.
For professionals in the trucking industry,
it might be spending a few minutes every
week learning more about their industry.
Commercial Carrier University, which we
help sponsor together with the Truckload
Carriers Association, could give you that
edge.
For Calex Logistics, it’s offering
services that go beyond hauling freight
from one place to another. For McCarthy
Tire, it’s doing things that fleets
like Calex can’t afford to do –
or don’t want to do – for themselves.
Our new R195 trailer radial offers a little
extra tread depth and a few extra irregular
wear-reducing features.
The result is significant improvement in
tread life and smooth wear.
Even a lowly valve cap can pay off big.
Add a few dollars worth of double-seal,
flow-through valve caps to your tires and
you could see big savings through easier
maintenance.
Plus, in this issue, we’ll look at
an artist who makes his living painting
pictures of trucks, continue our series
on how tires are made and review the new
verbiage you’ll find stamped on your
tire sidewalls.
As you read this issue of Real Answers,
we hope you discover that “little
bit extra” you can use to make your
job easier – and your company more
successful.
|